Thursday, April 07, 2011

News/PR: Digieffects Debuts New Streamlined 64-Bit VFX Plug-Ins at NAB 2011

Digieffects Debuts New Streamlined 64-Bit VFX Plug-Ins at NAB 2011

Digieffects’ Delirium V2, Buena Depth Cue V2, Damage V2 Make NAB 2011 Debut; Support for Apple FxPlug Delivers Significant Performance, Image Quality Gains for Final Cut Pro and Motion Artists


Wilmington, NC - April 04, 2011

An energized, redefined and rapidly growing Digieffects® (www.digieffects.com) announced today it is debuting its streamlined family of VFX plug-ins, Delirium V2, Buena Depth Cue V2 and Damage V2, as well as its newly created library of a la carte plug-ins, in its booth #SL2237L in the Plug-In Pavilion at NAB 2011 in Las Vegas next week. The Company will also demonstrate for attendees its new native support for Apple FxPlug across its entire product line. FxPlug is an image processing plug-in architecture that offers unprecedented fast rendering, high color depth and seamless integration with Final Cut Pro, Final Cut Express and Motion.

Digieffects also unveiled at the show details of its extensive partnership with Roxio, a division of Sonic Solutions, in which Digieffects has signed a multilayer strategic agreement with this industry-leading provider of digital entertainment technology. The impact of this partnership exponentially extends Digieffects’ reach beyond professional content creation markets and into consumer, prosumer and enthusiast markets.

“Digieffects v.2011 is a company that’s re-focused, re-vitalized and re-energized; a group of people dedicated to developing the most flexible and visually immersive yet accessible VFX plug ins in the industry,” said Robert Sharp, president of Digieffects. “In late 2010, we made a commitment to our customers that we’d redouble our efforts on strengthening our product offerings, while making our organization even easier to work with to solve VFX workflow challenges. We responded quickly and decisively with a number of strategic changes to our business model, as well as with a number of newly re-engineered products. And we’re here at NAB 2011 to show our customers first hand just how far we’ve come in just a few short months.”

Digieffects in the Plug-In Pavilion at NAB 2011: What You’ll See

The team from Digieffects will be on hand in the Plug-In Pavilion to demonstrate its new family of 64-bit VFX plug-ins, including:
  • Delirium V2: Includes 45 effects in 6 categories, such as Natural Forces, Special Effect Elements, Color & Style Filters, Patterns & Distortions, Lighting & Glow Effects, and Compositing Tools;
  • Damage V2: Includes 7 effects to artistically degrade footage, including Aged Film, Archive, Blockade, Destabilizer, Interference, Overexpose and Skew;
  • Buena Depth Cue V2: Includes 6 3D object manipulation effects for After Effects, such as Atmosphere, Camera Mapper, Falloff Lighting, Flipside, Depth and Rack Focus.
Additionally, Digieffects’ entire library of a la carte offerings will be available for preview in the booth.

The team will also demonstrate how its new support for Apple FxPlug delivers several workflow advantages for Final Cut Pro and Motion users. Some advantages include:
  • Faster rendering as FxPlug can utilize the power of the GPU, removing valuable compute cycle burdens from the CPU;
  • Integration of other technologies, such as Open GL;
  • Integration of other Apple technologies, such as Core Image and Quartz Composer;
  • The power of 32-bit float processing.
Pricing and Availability

Digieffects’ entire family of VFX plug-ins are available immediately and are priced as follows:

Digieffects Delirium V2: $299.00
Digieffects Damage V2: $99.00
Digieffects Buena Depth Cue V2: $199.00

About Digieffects

Founded in 1996, Digieffects is a developer of visual effects software. Our software functions as "plugins" and work in conjunction with Adobe After Effects, Apple Final Cut Pro, Adobe Premiere Pro, Autodesk Combustion, Boris RED and Grass Valley Edius. We have customers all around the world including many of the best known brands in the media and entertainment industry. We service a variety of other markets including corporations, government agencies, universities, non-profit institutions, independent freelancers and hobbyists. Digieffects has also licensed its plugins to Adobe and Roxio for inclusion in their video software applications.

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